The Wednesday Addams aesthetic has captured hearts worldwide, especially after Jenna Ortega’s memorable portrayal in Netflix’s Wednesday series.
This iconic gothic look combines pale, porcelain skin with dark, dramatic eyes and an overall moody appearance that screams mysterious elegance.
Whether you’re preparing for Halloween, a themed party, or simply want to embrace your inner goth, having the right makeup products makes all the difference.
Key Takeaways:
- Pale complexion is crucial – Use white setting powder or ultra-light foundation to achieve Wednesday’s ghostly appearance and create that signature porcelain doll effect
- Dark, smoky eyes define the look – Black and gray eyeshadow palettes with good pigmentation help create those mysterious, haunting eyes that Wednesday is famous for
- Quality matters for longevity – Choose waterproof and smudge-proof products since Wednesday’s makeup needs to stay perfect throughout long events or photoshoots
- Black lips complete the transformation – Matte black lipstick gives you that final gothic touch, but make sure it’s transfer-resistant for eating and drinking
- Professional makeup kits save time – Official Wednesday Addams makeup sets often include everything you need in one purchase, making the process easier for beginners
- Budget-friendly options work well – You don’t need expensive products to achieve this look; many affordable drugstore brands offer excellent pigmentation for gothic makeup styles
Official Wednesday Addams Makeup Kit by Rubies
The Rubies Wednesday Addams Makeup Kit stands as the most authentic option for fans wanting screen-accurate results. This officially licensed kit includes a six-color palette featuring grease paint, glitter, and powder formulations specifically designed to recreate Wednesday’s iconic look. The kit comes with professional-grade applicators and detailed instructions that guide you through each step of the transformation process.
This comprehensive set works perfectly for both beginners and experienced makeup artists. The grease paint provides excellent coverage for creating that pale, ghostly complexion, while the powder elements help set the look for extended wear. The included colors blend seamlessly to create realistic shadows and highlights that mimic the character’s natural features.
The packaging reflects the Wednesday aesthetic with dark, gothic styling that makes it a collector’s item beyond just makeup. Users consistently praise the pigmentation quality and how well the colors photograph, making it ideal for social media posts and professional costume events.
Pros:
- Officially licensed product ensures screen accuracy
- Includes both grease and powder formulations
- Comes with professional applicators
- Detailed instructions included
- Excellent pigmentation and blendability
Cons:
- Higher price point than generic alternatives
- Limited color variety outside the Wednesday palette
- Grease paint may feel heavy for sensitive skin
- Requires makeup remover for complete removal
Black Eyeshadow Palette and Lipstick Set with Mini Brush
This comprehensive black eyeshadow palette combines everything needed for Wednesday’s signature eye look in one convenient package. The set includes liquid lipstick, eyeliner, and a complete eyeshadow palette with various black and gray shades. The mini brush included makes application precise and professional, allowing you to create both subtle everyday looks and dramatic gothic transformations.
The formula stands out for its long-lasting, smudge-proof properties that maintain their intensity throughout extended wear periods. The eyeshadow palette features both matte and shimmer finishes, giving you flexibility to create depth and dimension in your eye makeup. The liquid lipstick dries to a comfortable matte finish that doesn’t crack or flake during eating and drinking.
Each component in this set works harmoniously with the others, ensuring color coordination and professional results. The compact packaging makes it travel-friendly, perfect for touch-ups during events or for taking your Wednesday look on the go.
Pros:
- Complete eye and lip makeup in one set
- Smudge-proof and long-lasting formula
- Includes precision mini brush
- Multiple finish options (matte and shimmer)
- Compact and travel-friendly
Cons:
- Limited to black and gray color family
- May require primer for best color payoff
- Liquid lipstick can be drying without lip prep
- Small palette size limits blending space
CAHIUYOA Black Matte Lipstick and Lip Liner Set
The CAHIUYOA Black Matte Lipstick and Lip Liner Set delivers professional-quality results specifically designed for gothic and cosplay makeup applications. This waterproof formula ensures your black lips stay perfect through eating, drinking, and extended wear periods. The combination of lipstick and liner creates precise, defined lips that capture Wednesday’s subtle yet striking mouth.
What sets this product apart is its comfortable matte finish that doesn’t feel dry or cracking. Many black lipsticks can be uncomfortable to wear, but this formula includes moisturizing ingredients that keep lips feeling smooth. The lip liner helps create clean, sharp edges that are essential for achieving Wednesday’s precise lip shape.
The pigmentation rivals high-end brands while maintaining an affordable price point. Users consistently report that the color stays true throughout the day without fading to an unflattering gray tone, which is a common problem with budget black lipsticks.
Pros:
- Waterproof and smudge-proof formula
- Comfortable matte finish
- Includes matching lip liner
- Excellent pigmentation and color retention
- Cruelty-free formulation
Cons:
- May require multiple coats for full opacity
- Limited shade variety (only black)
- Can be difficult to remove completely
- May emphasize dry patches if lips aren’t prepped
UCANBE Smokey Eyeshadow Palette
The UCANBE Smokey Eyeshadow Palette offers twelve carefully curated shades perfect for creating Wednesday’s signature smoky eye look. This palette includes deep blacks, soft grays, and metallic silvers that blend seamlessly to create dramatic yet wearable eye makeup. The high pigment formula ensures bold color payoff with minimal product usage, making this palette an excellent value for money.
Each shade has been formulated to work together harmoniously, eliminating the guesswork in color selection for beginners. The palette includes both warm and cool-toned options, allowing you to customize the look based on your skin tone and personal preferences. The larger pan sizes provide ample product for multiple applications and allow for easier blending with larger brushes.
The waterproof formula resists creasing and fading, maintaining its intensity throughout long wear periods. Users appreciate how easily the shadows blend without becoming muddy, a common issue with darker eyeshadow palettes.
Pros:
- Twelve versatile shades in one palette
- High pigmentation with smooth blending
- Waterproof and long-lasting formula
- Suitable for both subtle and dramatic looks
- Large pan sizes for easy application
Cons:
- May have fallout during application
- Requires eyeshadow primer for best results
- Limited color range outside smoky tones
- Packaging may not be the most durable
Mehron Makeup Setting Powder in Ultra White
Mehron’s Ultra White Setting Powder serves as the foundation for achieving Wednesday’s signature pale, ghostly complexion. This professional-grade powder has been a staple in theater and film makeup for decades, ensuring reliable results for your Wednesday transformation. The ultra-fine formula creates a smooth, matte finish that photographs beautifully under both natural and artificial lighting conditions.
Unlike regular translucent powders, this white setting powder actively lightens your complexion while setting your makeup for extended wear. The loose powder format allows for precise application control, letting you build coverage gradually until you achieve the desired pale effect. The generous 1-ounce size provides excellent value and enough product for multiple complete face applications.
Professional makeup artists frequently choose Mehron products for their reliability and skin-friendly formulations. This powder works equally well over foundation or directly on clean skin, making it versatile for different application preferences and skin types.
Pros:
- Professional theater-quality formula
- Creates authentic pale complexion
- Excellent coverage and staying power
- Suitable for all skin types
- Large size offers great value
Cons:
- Can look chalky if over-applied
- Loose powder format may be messy
- Requires setting spray in humid conditions
- May emphasize dry skin patches
NYX Professional Epic Ink Liner in Black
The NYX Professional Epic Ink Liner delivers the precise, dramatic lines essential for Wednesday’s eye makeup. This waterproof liquid eyeliner features an ultra-fine felt tip that allows for both delicate detail work and bold, graphic lines. The intense black pigmentation creates striking contrast against pale skin, making it perfect for achieving Wednesday’s signature eye shape and intensity.
The formula dries quickly to prevent smudging during application while maintaining flexibility for easy blending if needed. The ergonomic grip design makes it comfortable to use for extended application periods, especially important when creating detailed eye looks. The waterproof properties ensure your precise lines stay sharp throughout the day or night.
This eyeliner works exceptionally well for creating both subtle definition and dramatic wing effects. The consistent ink flow prevents skipping or dragging, common issues with liquid eyeliners that can ruin precise application.
Pros:
- Ultra-fine tip for precision application
- Waterproof and smudge-proof formula
- Intense black pigmentation
- Quick-drying and long-lasting
- Vegan and cruelty-free formula
Cons:
- Tip may dry out if not capped properly
- Can be difficult to remove completely
- May skip on oily eyelids without primer
- Limited to one color option
Black White Makeup Palette for Gothic Foundation
This specialized black and white makeup palette provides everything needed to create Wednesday’s stark, contrasting features. The kit includes white pressed setting powder and black eyeshadow formulations specifically designed for gothic and Halloween makeup applications. The high-pigment formulas ensure bold, opaque coverage that photographs well under various lighting conditions.
The palette format makes color mixing and blending convenient and mess-free. You can customize the intensity of your pale complexion by adjusting the amount of white powder used, while the black components provide deep, rich color for dramatic eye makeup. The pressed powder format eliminates the mess associated with loose powders while maintaining professional-quality results.
The compact design makes this palette perfect for travel and touch-ups during events. Users appreciate the versatility of having both base and eye colors in one convenient package, reducing the number of products needed for a complete Wednesday transformation.
Pros:
- Complete black and white color palette
- High-pigment, professional-quality formulas
- Compact and travel-friendly design
- Suitable for both face and eye makeup
- Mess-free pressed powder format
Cons:
- Limited color variety outside black and white
- May require additional brushes for best application
- White powder may appear chalky on some skin tones
- Compact size limits product quantity
L.A. Colors 5 Color Matte Eyeshadow Palette in Black Lace
The L.A. Colors Black Lace Eyeshadow Palette offers an affordable entry point into Wednesday Addams makeup with five complementary matte shades. This budget-friendly option includes various intensities of black and gray that blend well together for creating smoky, dramatic eye looks. The matte finish perfectly captures Wednesday’s understated yet intense aesthetic without unwanted shimmer or glitter.
Despite its low price point, this palette delivers surprisingly good pigmentation and blendability. The shades build well from subtle to dramatic, allowing you to customize the intensity based on your occasion and comfort level. The compact size makes it perfect for beginners who want to experiment with gothic makeup without a large investment.
The palette’s simplicity works in its favor, providing just enough variety to create complete eye looks without overwhelming color choices. Many users find this to be an excellent starter palette before investing in more expensive gothic makeup collections.
Pros:
- Very affordable price point
- Good pigmentation for the cost
- Matte finish suits Wednesday’s aesthetic
- Compact and travel-friendly
- Great for beginners
Cons:
- Limited color variety
- May require building for full intensity
- Smaller pan sizes
- Basic packaging quality
- May have some fallout during application
Maybelline SuperStay Matte Ink in Thrill Seeker Black
Maybelline’s SuperStay Matte Ink in Thrill Seeker delivers professional-quality black lips with up to 16 hours of wear time. This liquid lipstick formula dries to a comfortable matte finish that resists transfer, making it ideal for eating, drinking, and extended wear during events. The intense black pigmentation creates the perfect gothic lip color for Wednesday’s understated yet dramatic aesthetic.
The applicator wand provides precise control for clean, sharp lip lines essential for achieving Wednesday’s refined look. The formula includes a comfort-enhancing blend that prevents the drying and cracking common with long-wear liquid lipsticks. The color maintains its true black intensity throughout the wear period without fading to gray or purple undertones.
This drugstore option competes favorably with high-end alternatives while maintaining accessibility for budget-conscious consumers. The extensive wear time makes it perfect for Halloween parties, cosplay events, and photo shoots where touch-ups may not be convenient.
Pros:
- Up to 16 hours of wear time
- Transfer-resistant formula
- Comfortable matte finish
- Precise applicator wand
- True black color that doesn’t fade
Cons:
- Can be drying on unprepared lips
- Difficult to remove without oil-based cleanser
- May emphasize lip texture and lines
- Limited to one shade in this color family
How to Apply Wednesday Addams Makeup Like a Pro
Achieving the perfect Wednesday Addams look requires proper technique and the right application order. Start with a clean, moisturized face to ensure smooth product application and comfortable wear. Apply your palest foundation or mix regular foundation with white face paint to create that signature ghostly complexion that defines Wednesday’s character.
The key to authentic results lies in the subtle contrast between extremely pale skin and dark features. Use white setting powder generously to lock in your pale base and create that matte, porcelain finish. Focus on eliminating any natural color from your complexion, including around the eyes and lips where natural pigmentation tends to show through.
For the eyes, apply black eyeshadow close to the lash line and blend upward and outward to create subtle depth without obvious color graduation. Wednesday’s eye makeup appears natural yet intense, so avoid harsh lines while maintaining dramatic impact. Finish with precise black eyeliner and several coats of black mascara to define the lashes.
Essential Tips for Long-Lasting Wednesday Makeup
Creating makeup that lasts throughout your event requires proper preparation and setting techniques. Use primer on both face and eyes to create a smooth base that helps products adhere better and last longer. This step becomes especially important when working with dramatic color contrasts like pale skin and dark eye makeup.
Setting spray applied both during and after makeup application helps lock everything in place. Spray lightly between major steps to prevent products from moving or blending where they shouldn’t. The final setting spray application should be generous enough to create a protective barrier over your finished look.
Consider the environment where you’ll be wearing your Wednesday makeup. Outdoor events, humid conditions, and active situations require more waterproof and long-wearing formulations. Choose products specifically designed for extended wear and avoid cream formulations that may slide or transfer easily.
Budget vs Premium: Choosing the Right Products
Wednesday Addams makeup doesn’t require expensive products to look professional and authentic. Many drugstore brands offer excellent pigmentation and staying power for gothic makeup applications. Focus your budget on products that directly impact the look’s success, such as quality black eyeshadow and reliable pale foundation options.
Consider investing more in base products like foundation and setting powder since these create the foundation for your entire look. Cheaper eye and lip products can work wonderfully for occasional use, while base products see more frequent application and benefit from higher quality formulations.
Professional makeup kits often provide the best value when you need multiple coordinating products. These sets ensure color compatibility and often include application tools that would cost extra when purchased separately. Compare the per-item cost against buying products individually to determine the best value for your needs.
Common Wednesday Makeup Mistakes to Avoid
Many people struggle with achieving the right balance in Wednesday’s makeup, often going too dramatic or not dramatic enough. The key lies in maintaining subtlety while creating stark contrast, avoiding obvious makeup lines or unnatural color gradations that break the illusion of natural paleness.
Over-powdering represents one of the most common mistakes, creating a chalky, unnatural appearance instead of smooth porcelain skin. Apply white powder in thin layers, building coverage gradually until you achieve the desired pale effect. Blend thoroughly to avoid visible powder lines or patches.
Another frequent error involves choosing the wrong undertones for your skin. Wednesday’s paleness should appear natural to your bone structure, not gray or ashy. If white powder looks too harsh, try mixing it with your regular foundation or using a very pale foundation shade instead of pure white products.
Frequently Asked Questions
What foundation shade works best for Wednesday Addams makeup?
The palest foundation shade available in your preferred brand works best, often labeled as “Porcelain,” “Ivory,” or similar light descriptors. Many people mix regular foundation with white face paint or setting powder to achieve the right level of paleness. Test the mixture on your jawline to ensure it doesn’t look gray or ashy against your natural skin tone.
How do I make black eyeshadow look smooth and not patchy?
Use eyeshadow primer before applying black shadow to create a smooth base that helps pigments adhere evenly. Apply black eyeshadow in thin layers, building intensity gradually rather than trying to achieve full opacity in one application. Use a fluffy blending brush to soften harsh edges while maintaining the dark intensity.
Can I use regular black lipstick for Wednesday’s look?
Regular black lipstick works perfectly for Wednesday’s makeup, though matte formulas photograph better and look more authentic. Choose transfer-resistant formulas if you plan to eat or drink while wearing the makeup. Use a black lip liner to create precise edges and prevent feathering throughout the day.
How long does Wednesday Addams makeup take to apply?
A complete Wednesday Addams makeup look typically takes 45 minutes to 1 hour for beginners, reducing to 20-30 minutes with practice. The pale base requires the most time since it needs careful blending and setting. Professional makeup artists can complete the look in 15-20 minutes using high-quality products and efficient techniques.
What’s the best way to remove Wednesday makeup completely?
Use oil-based makeup remover or cleansing balm to break down waterproof and long-wear formulas effectively. Start with the eye area using gentle, downward motions to avoid irritating sensitive skin. Follow with a gentle cleanser to remove any remaining residue and restore your skin’s natural balance.
Do I need special brushes for Wednesday Addams makeup?
Basic makeup brushes work well for Wednesday’s look, though having a large powder brush for setting powder application helps achieve smooth, even coverage. A small, precise brush for eyeshadow application and a clean blending brush for softening edges improve the final result significantly. Many makeup sets include adequate brushes for beginners.
